# Introduction

![](https://3875115089-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2F-MTpZ7b3N-sEH07P7e_X%2Fuploads%2Fjrha7uU328BkdzBelakP%2FAURA-v3.png?alt=media\&token=068a6e7f-b370-4e95-b117-8343e302c0f4)

## What is our mission?

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$AURA is designed to disrupt the current browser industry by providing users with a brand new play-to-earn experience. \
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Imagine starting an adventure with a brand new anonymous NFT avatar identity that levels up and generates rewards as you browse the internet. \
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A new browser that is privacy-focused, shares advertising and transactional revenue with its userbase, incorporates all of the latest crypto, NFT, and DeFi technology while providing direct access into the Auraverse. \
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Users will control decisions regarding company policy and community directives through a DAO governance system that ensures that power remains in the hands of the people.\
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The way we browse the internet will never be the same again.